SUPPORTING MENTAL HEALTH IN MUSIC

EVERY ORDER HELPS FUND FREE AND CONFIDENTIAL MENTAL HEALTH SUPPORT FOR EVERYONE WORKING IN MUSIC

Music has always been at the heart of what we do: the bands, the culture, the community, and all the other stuff involved in creating music and putting on shows.

But the truth is that life in music can be tough. Behind every song, every gig, and every tour are real people — and too many are struggling. Too often, mental health in music gets overlooked.

That’s why, starting now, every time you shop with us, 5% goes to Music Minds Matter to support mental health in the music community.

This isn’t a short-term campaign or a limited promotion; it’s how we’ll be doing things from now on.

The TEN OF CLUBS Collective

MENTAL HEALTH IN MUSIC

Mental health challenges in the music industry are widespread. It’s estimated that one in three people working in music struggle with their mental health. That’s a huge number.

Working in music can be amazing, but it can also be unpredictable, high-pressure, and isolating. Long hours and financial uncertainty take their toll too. From artists and crew to promoters, technicians, managers, and venue staff, the people who make the music happen often carry a heavy load.

As a brand rooted in heavy music culture, this is something we care deeply about.  Previously, only our TOCstock events were in aid of Music Minds Matter. Now we're hard-wiring support for mental health directly into what we do — so every purchase helps those who need it most.

What Music Minds Matter does is so important. They’re amazing people, and we’re proud to support the work they do. We’ve always wanted to do more to help. Now, every time you shop with us, you’re supporting everyone in music who might need a hand.

— TEN OF CLUBS —

TOCstock Fresh Blood in aid of Music Minds Matter

ABOUT MUSIC MINDS MATTER

Music Minds Matter exists to support the mental health of everyone working in music. It’s the UK’s leading charity providing free, confidential support and practical tools designed specifically for people in the industry.

Their services include:

• 24/7 confidential helpline for anyone working in music who needs someone to talk to
• Professional advice and emotional support from trained specialists
• Free online self-care sessions led by clinical experts, offering practical strategies for managing stress, setting boundaries, and staying well while working in music

Sometimes the most powerful thing someone can offer is simply to listen. That’s exactly what Music Minds Matter provides.

Anyone working in music can call the helpline at any time: 0808 802 8008.

Having previously raised money for Music Minds Matter, we’ve got to know the team there. They’re great people who care deeply, and we’re proud that they trust us to help spread the word and raise money for the vital work they’re doing.

MAKE A DIFFERENCE

Supporting mental health in music isn’t just about crisis support — it’s about keeping the music community strong: on stage, on tour, in the recording studio, behind the scenes, and everywhere in between.

By donating 5% from every sale, we hope to play a small but meaningful role in supporting the people who make the music happen.

Thanks for supporting mental health in music. Every order makes a difference.

THE TEN OF CLUBS COLLECTIVE

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